Vodafone Marketing Strategies

Vodaf sensation Marketing StrategiesAdvertisement. Vodafone has a specific advertizement strategy in new Zealand .Vodafone try to crisscross its nodes done and through advertizing. Vodafone die huge money on its advertisement that guest lowlife get full and correct data about products. On the TV channel of new Zealand ads of Vodafone products stooge be resonaten comanlly.Vodafone dominate on TV radio newsprint and former(a) substances which provide information to node .Vodafone give ads o TV before launching in the merchandising to countenance that product.Vodafone is well known fraternity in newzealand beca use of goods and services of its promotional ways which attract to customer in effective way.vodafone sponsor to worriz team in new Zealand which team promote its products or service in new Zealand.Personal selling.. Vodafone promote its product by using personal selling method of trade. Employees of Vodafone communicate with customer to convince to grease ones palms product or service.vodafone regular conduct sales meeting in stores that how to satisfy to customer by giving good service or product. We can know about products by call to customer business organization of Vodafone which is 24 hours for help to its customers and similarly can know about products or services .it can be seen in Auckland cities salesmen of Vodafone show samples of products to attract to customer for example information about new plans ,showing new mobile phones of Vodafone comp both .i think it is about effective way to promotion because seller get down to know about seeks and privations of buyer and accompany can have feedback through this idea. purport marketing.. Vodafone use both way of direct marketing like face to face or indirect communication through video recording ,radio, newspaper.vodafone employees go to door to door and sell their product .Vodafone use get down or letters to target audience they putt browser in letter box however some convi ction it is junk mail but company has opportunity to get fast resolution from customers.vodafone do street advertisement for example on queen street of Auckland.vodafone gives perceptiveness to such way specially door to door because they are made to sell their product or service.Publicity Vodafone is such company which is one of most popular in new Zealand so media has special rumination on Vodafone activities which helps to Vodafone make more attract or noticeable of customers .Articles and newspaper give information of companies future products or services and it too tension on policies ,actions of company which give information about company to its customers net profit marketing. Vodafone has its own website which has every thing whatever customer want to know .second way of promotion is face book or chitter Vodafone nz has pages on both which is also a way to promote .company also get out mail to its target audience those who log in companys site.Advantages and disadva ntages of apply promotional toolsAdvantagesAdvertisements are most successful way to promote any product. Advertisement has both audio and video effects if it is shown on television which helps to consumer to analysis that product by seeing like we can see size of product,figtures ,shape ect.Advertisement has great access to people because almost everyone watch television, discover radio, and read newspaper or magazines .advertisements on television specially send actual message to customer with right and unique way because we can watch and listen so consumer get message whatever company want to send to its consumer. Advertisements attract to people because some celebrity fend for particular product for example David backham is brand ambassador of Vodafone company for demesne wide. Personal selling brings customer to company by convincing them. Salesman makes find out to customer about product and service so salesman get response on the spot. Communication becomes stronger due to this way of promotion. Direct marketing is audacious way of promotion like sending mail to customers. Internet marketing which can be define one of most accessible way to reach to consumers .Today heaps of product are launched by different companies in the whole world so internet becomes a way to promote that product or service in the world.Throught internet customer can be targeted for example if any company make product for junior people then company can promote by tender sites like facebook,orkut ect.DisadvantagesAdvertisements is costly function of promotion generally if company spend money on ads for promotion then cost of per item willing increase and company covered this cost by increasing expenditure of product. Some advertisements mislead to customers which ads are cleverly made by companies to make up misleading impression of products .it has happened with Vodafone so Vodafone had to pay fine for such advertisement .company has to spend huge amount of money to mak e an video advertisement for example David Backham charge huge money to indorse of one advertisement. Direct marketing can irritate to consumer because sometime consumer are not earn to face salesman .door to door promotion idea consume more time than other way of promotions. Internet marketing has also some disadvantages because customer cannot experience product before buying for example if anybody purchase Vodafone companies cell phone then customer cannot experience features ,apps ect .Internet promotion has other big fault that it is not secure mostly internet has warranter reasons.Conclusions .at the end I would like say that promotion tools which are apply by Vodafone new Zealand are effective because due to such tools Vodafone is most popular company in new Zealand as well as in whole world. Every thing has pros and cons so promotional tools of Vodafone also have these things.